back to the future. – institute of electrical engineering, building 2, stuttgart university, signage system, redesign, stuttgart-vaihingen, 2012

a chance to remedy our earlier mistakes is something we all often wish for later in life. and in our professional lives, too. the signage system designed by our office 15 years ago – and since unchanged – looked good, but in corridors where lighting levels can be subdued it was hard to read. the understated lettering in purple and black echoed the architecture, but didn’t contrast strongly enough with the silver-coloured background strips. now the whole thing’s been spruced up, freshly painted in fluorescent colours, and finished off with lettering in black – a sharp and effective contrast. the result is clear to see – the messages stand out in vibrant neon shades against the grey concrete walls, proclaiming: read this! here! now!

institute of electrical engineering, building 2, stuttgart university
signage system, redesign
stuttgart-vaihingen, 2012


universitätsbauamt stuttgart und hohenheim

project team:
katharina moritzen (project manager)
felix rabe (project manager)
katrin theile
andreas uebele

principal typefaces:
neue helvetica

daniel fels

eicher werkstätten


  • joseph binder award 2000, auszeichnung
  • deutscher preis für kommunikationsdesign 1998, auszeichnung für hohe designqualität