– evangelische stiftung alsterdorf, annual reports, hamburg 2002–2005

alsterdorf annual reports

twelve-tone music: the corporate image is a sound, a tone. it rings out pinkish-brown, skyblue-grey and blueblack-darkgreen. the twelve-colour chord is an overture played on printed strings. it is followed by calm, grey and brown-red oceans of characters surrounding white islands. the images are lacking, left for the mind to compose.

the company works with disabled people. the idea of having customers illustrate their own annual report is fascinating. the group of artists “die schlumper” set up by the alsterdorf evangelical foundation helped us put this into practice. where the experiment has succeeded is in the portraits created for the report, where the artists respond to the contents. on other pages it becomes clear that art does not lend itself readily to other purposes. l’art, quite simply, is pour l’art.

evangelische stiftung alsterdorf
annual reports
hamburg 2002–2005


evangelische stiftung alsterdorf

project team:
alexandra busse
(project manager 2004)
margarethe saxler
(project manager 2002)
andreas uebele

andreas körner

illustration 2004:
die schlumper

rolf baumbach


  • designpreis der bundesrepublik deutschland 2008, nominiert
  • berliner type awards 2006, bronze
  • if communication design award 2006, auszeichnung
  • the chicago athenaeum, good design 2006, good design award
  • deutscher designer club (ddc), gute gestaltung 06, award
  • d&ad awards 2003, in book award
  • designpreis der bundesrepublik deutschland 2004, nominiert
  • if communication design award 2003, silber
  • red dot award: communication design 2003, red dot
  • the chicago athenaeum, good design 2003, good design award
  • deutscher designer club (ddc), gute gestaltung 03, finalist