innsbruck exhibition centre
signage system
innsbruck 2012

order from chaos 

 

innsbruck. the characterless exhibition centre has been given a new identity: old-style cacophony has been overlaid with a new and harmonious vibe. a beautiful new hall has been added to the old buildings, and the former chaotic muddle of juxtaposed language, architecture and routes through the complex is at once echoed and resolved in a signage system that draws on the forms, colours and formats of flag design. 

projectdata

project team: 

carolin himmel (project manager) 

andreas uebele 

 

architect: 

arge cukrowicz nachbaur bechter zaffignani marte 

www.cn-architekten.at 

www.bzzt.at 

 

client: 

congress und messe innsbruck gmbh 

 

principal typefaces: 

akzidenz grotesk super 

 

photos: 

hanspeter schiess 

www.hanspeterschiess.ch 

awards

d&ad awards 2014, in book award 

 

red dot award: communication design 2014, red dot: best of the best 

 

german design award 2014, nominated 

 

deutscher designer club (ddc), good design 13, gold