gwzo
editorial design
leipzig, 2018

annual report


often an organisation‘s presiding spirit is already apparent from its logo. does it promise more than the organisation can deliver – or does it tend towards modesty? is it pompous, or bland? is it cheaply made? does it perhaps even send out a friendly signal? the logo for gwzo (the leibniz institute for the history and culture of eastern europe) has been given a makeover.

projectdata

client:

gwzo, leipzig


communication design:

büro uebele

visuelle kommunikation

mitarbeiter:

carolin himmel

justyna sikora (project manager)

andreas uebele


production:

offizin scheufele

druck und medien gmbh & co. kg


photos:

tobias hönow


principal typeface:

own, leipzigzwo, 2017, büro uebele with gabriel richter