daimler ag
letter logo,
visual identity
stuttgart 2007

invited competition, not realized. 

 

the new word mark shows the connection between tradition and modernity. the logotype is an evolution in which the familiar remains and the new is added. 

projectdata

client: 

daimlerchrysler ag 

 

project team:  

angela klasar (project management) 

silke sabow 

andreas uebele